Simon Angove
Chief Executive Officer
Syndigo
- English
- Français
- German
- Polski
May 20-21, 2025
ES Downtown Nashville
Music and commerce share a universal rhythm—both bring people together, create unforgettable experiences, and drive culture forward. Just as a great song resonates with its audience, a seamless shopping experience strikes the perfect chord with consumers.
Syndigo Connect 2025 is all about finding that perfect harmony. From AI-powered insights to omnichannel engagement, we’re exploring how businesses can fine-tune their strategies to stay ahead in a rapidly evolving retail landscape. Whether it’s the pulse of retail media, the rhythm of in-store innovation, or the melody of customer loyalty, each session will drop fresh insights on how to create experiences that hit all the right notes.
From opening acts to encore-worthy insights, this event will reimagine the way you think about commerce. Get ready to turn up the volume and step into the future—because the next big hit in retail starts here.
Chief Executive Officer
Syndigo
Retail Analyst, President of Spieckerman Retail
Director, Data Integrity & Item Setup
Kroger Co.
Former Gartner Analyst – Queen of PXM
Syndigo
Director of Computer Vision and AI
Simbe Robotics
Global Head of Industry Solutions, Consumer Industries
Databricks
Director of eCommerce
UFP Industries
MDM/PIM System Owner
The J.M. Smucker Company
Director – Digital Commerce Operations
Procter & Gamble
Marketing Operations Manager
Pet IQ
SVP Product
Syndigo
Founding Partner
DetailPage
Digital & eCommerce Marketing
Barilla USA
VP of Commerce and Performance Media
Acosta Group
Technical Advisor to CEO
FLywheel
Vice President Strategic Channels
Tropicana
Vice President Marketing
Zing Zang
Director of Global Digital and Marketing Business Technology
3M
Enterprise Lead
Shopify
Chief Product Officer
Syndigo
eCommerce Content & Engagement Manager
Lowe’s Foods
EVP of Global Services
Syndigo
VP, Retail Operations
Syndigo
Tue
From Data to Delight: A Nashville Experience
Join us in Nashville to discover how to turn product data into exceptional experiences that drive growth. Learn to optimize every touchpoint, enhance product visibility, and create lasting consumer connections from creation to checkout.
Setting the Stage: From Creation to Checkout
Speaker: Simon Angove, Syndigo
Why product data is now at the center of every customer interaction—and how leading brands are blending AI, creativity, and trusted content to build loyalty and drive performance across every channel.
Remastering Retail: 10 Trends Shaping the Future of Commerce
Speakers: Carol Spieckerman, Retail Strategist & Chris Capato, Kroger
Join this keynote to explore ten key shifts—from retail media to platform thinking—reshaping how brands and retailers go to market. Learn how these trends are playing out in real time from Kroger’s front lines.
Carol Spieckerman is a top retail influencer, strategist, thought leader, and recognized authority on retail transformation. As president of Spieckerman Retail, she partners with Fortune 500 retailers, brand marketers, and technology innovators to anticipate cross-category shifts and identify emerging opportunities. Carol’s presentations on her proprietary Retail Trajectories have established her as a sought-after speaker at industry conferences worldwide and she is a go-to resource for future-focused retail intelligence. Her insights are regularly featured in leading business media including Reuters, Business Insider, CGTN, MarketWatch, Forbes, Bloomberg, and RETHINK Retail. Carol’s podcast, Spieckerman Speaks Retail, tracks her latest trajectories and showcases conversations with industry experts.
Speaker: Helen Grimster, Syndigo (formerly Gartner)
See how the next generation of PIM, PXM, and AI is transforming product experiences, enabling faster content delivery, reduced friction, and stronger omnichannel performance.
Speakers: Jari Safi, Simbe Robotics & Chris Capato, Kroger
Learn how real-time shelf data, in-store automation, and content strategy are converging to ensure digital accuracy translates to in-store impact.
Speaker: Bryan Smith, Databricks
Unlock tomorrow’s value—today. Discover how mastering your product data ecosystem fuels smarter insights, rapid innovation, and more personalized customer experiences.
Panelists: Sean Cummings, UFP Industries; Ross Blakely, The J.M. Smucker Company; Linda Reiring, Procter & Gamble; Brandon Phillips, PetIQ
Moderator: Vinny Maurici, Syndigo
Explore how high-performing teams are breaking silos between business and tech to move faster, scale smarter, and adapt more effectively.
Speakers: Benny Blum, Syndigo; Spencer Millberg, DetailPage; Lexi Cederholm, Barilla USA
Discover how optimized product content fuels traffic, improves conversions, and sustains digital shelf leadership in competitive categories.
Speaker: Stephanie Nelson, Acosta Group
Learn how the fusion of creative storytelling and commerce data turns everyday product details into brand-building moments.
Speakers: Claudia Johnson, Flywheel; Ben Juda, Tropicana; E.G. Fishburne, Zing Zang
Explore how brands are driving long-term customer value through smarter content, personalized experiences, and loyalty-focused strategies. Learn what it takes to keep customers engaged well beyond the first purchase and optimize for lifetime value.
Moderator: Matt Leigh, Syndigo
Panelists: Darla Nielsen, 3M; Emily Hozumi, Cardinal Health; Laura Seelinger, Cardinal Health
Hear how leading brands and retailers are aligning more tightly on data, insights, and execution to meet the evolving expectations of modern shoppers.
Speaker: Carla Wright, Shopify
Explore how agile, connected brands are breaking down silos to create frictionless, personalized experiences that span every channel.
Speaker: Tarun Chandrasekhar, Syndigo
Wrap up with a forward-looking view on how AI, product data, and ecosystem collaboration will continue to evolve to meet the next wave of customer expectations.
Experience the future of product data and commerce innovation—live. This interactive session showcases real-time solutions across PXM, analytics, enhanced content, and more. Get hands-on insights you can immediately apply—while enjoying food, drinks, and dynamic conversations.
Syndigo customers only:
Wed
Syndigo Academy: Join us for an unparalleled learning experience designed to elevate your Syndigo expertise and success!
| 9:00 – 9:45 | ALL ATTENDEES: Welcome Address | ||
|---|---|---|---|
| Choose One | Breakout Group A Syndication Track |
Breakout Group B Syndication Track |
Breakout Group C PIM Track |
| 10:00 – 10:45 | New Syndication Features & Why You Should Use Them Starting Today | Building Engaging Enhanced Content | Workflow & Business Rules – A Perfect Match |
| 11:00 – 11:45 | GDSN: A Foundation for Quality Data | Successful Syndication | Go-Pilots in action – Next Level Content Creation with AI |
| 12:00 – 1:00 | ATTENDEES: Lunch & Learn: Successful Delivery to your Recipient Network! | ||
| 1:00 – 1:30 | Optional Micro Learning Sessions/Break | ||
| 1:30 – 2:30 | SyndiHacks: Customizing Your Syndication Experience to Work for YOU | Gaining Actionable Insights through Syndication Analytics | Power-User Playbook – Tips, Tricks & Hidden Gems in Day-to-Day PIM |
| 2:40 – 3:00 | ALL ATTENDEES: Wrap Up | ||
All certifications come with a LinkedIn badge to showcase your expertise!
We’ve got you covered! Download a customizable letter to help justify your attendance at Syndigo Connect 2025.
Enjoy the best of both worlds by staying at the new ES Hilton Downtown Nashville, sharing the same building as 1Hotel—offering a luxurious atmosphere while keeping you just steps away from all the event action!
708 Demonbruen St,
Nashville, TN 37203
Please email SyndigoConnect@Syndigo.com to secure your hotel accommodations.
Feel the energy, hear the impact, and see the moments that made this event so meaningful!
